Top Global Media

  • Phone: 484-502-9736
  • Mail: info@topglobalmedia.com
  • Website: www.topglobalmedia.com
  • Address: P.O. Box 487 Toughkenamon, PA 19374

Search Engine Optimization

Search engine optimization is nothing new, but we take a different approach than what you’ll get from any other company. We understand that optimization services are a small part of meeting your larger marketing goals, so our services don’t just target the search engines, they target results.

There is no such thing as a one-size-fits-all optimization package. Effective online marketing encompasses content, design, usability – everything the search engines use to send customers to your website. You don’t get an out-of-the-box package. You get an optimization program that takes your online marketing to the next level.

Top Global Media understands that internet marketing and website optimization goes beyond keywords, targeting everything the search engines look for in a quality website.

It is common knowledge that the majority of web traffic is driven by the major commercial search engines: Google, Yahoo!, and Bing. Visibility in the search engines is key to driving targeted traffic to your site that converts into customers.

Our strategic planning process begins with an exhaustive site audit and the development of a custom SEO plan based on the findings. Not all SEO strategies are created equal; each must necessarily reflect the particular goals of the site in question and the realities of the surrounding industry. We seeks to maximize your strengths and effectively address the specific roadblocks that might be impacting visibility.

This phase covers the following SEO initiatives:

  • Keyword research
  • Content optimization
  • Technical expertise
  • Link development
  • Site architecture optimization
  • Local SEO
  • International optimization
  • Trust factors & penalty risks

 

SEO Management & Reporting

Search engine optimization is an ongoing activity, where we constantly monitors site performance, traffic, and conversions. We ensure site optimization recommendations are properly implemented and continually refines every SEO strategy as it moves forward.

Typical SEO activities during an ongoing engagement include, but are not limited to:

  • Link acquisition
    • Monitoring of site speed, broken links and redirect errors
      • Content marketing activities
        • Metadata development
          • Citation building and local feed optimization (local SEO)
            • Identification of new keyword trends
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